On The Rise To Fame Spotlight: 93.7 TheBeat-Houston’s New Hip-Hop Radio Station
What originally began as rumors a few weeks ago have become true. The change happened almost overnight, the entire staff at 93.7 The Arrow, from Colonel St. James to Kelly Ryan on down were let go. Former morning host JC Cochran went on social media to express his thoughts stating…
“In October I began hearing loud rumors. Last night when we returned to Houston from Christmas break I got the call. Today, a classic rock station with a twenty-year heritage is no more. We’ve all been let go…….Next week I’ll continue on with the ten-to-noon show on 590 The Man in St. Louis while we try and figure out what’s next. Good riddance, 2013.”
KKRW 93.7 The Arrow, which played classic rock for more than two decades has suddenly switched formats. The new station has taken the urban route and has been given a new name: 93.7 The Beat. Tweets from Breakfast Club members Charlemange Tha God and Angela Yee confirmed that their show, the #1 hip-hop morning show in the country would be syndicated on the stations airwaves. Shots towards the longtime hottest Houston radio station KBXX 97.9 The Boxx have already started.
“93.7 The Beat is ready to write a new chapter in Houston radio history. We’re defining what real hip hop and R&B is,” said Eddie Martiny, President of Clear Channel Media and Entertainment. “Many of the biggest stars in this format live in Houston, so to move the station in this direction was a natural choice. In addition, The Beat format will perfectly compliment the five other radio stations in our cluster by making us more attractive and diverse to our advertising community.”